Term in plain language

Rich Content

Enhanced visual content for a product card, including extra blocks, images and explanations.

What it means

It is a more detailed product presentation below the core attributes when the marketplace supports the format.

Rich Content can explain a complex product visually, but it does not replace accurate core attributes.

A coffee-machine card adds a mode diagram, dimensions and a maintenance sequence.

Related terms

A product characteristic used in filters, comparisons and cards.

A unique stock-keeping unit, usually defined by a specific combination of product attributes.

A product page containing the name, attributes, images, price and purchase conditions.